What are the big opportunities to make an impact with design in 2025? , by Yaron Cohen | January, 2025

What are the big opportunities to make an impact with design in 2025? , by Yaron Cohen | January, 2025

The world has changed a lot since the “Digital Peak” of 2020–2021 and such changes are likely to bring new opportunities.

The number 2025 made of metal blocks.
Photo by Li Zhang on Unsplash

The past few years have brought significant shifts in the job market for design professionals. Many of these changes have been difficult—marked by layoffs, career pivots, and a tougher job landscape compared to the relatively dynamic and opportunity-rich years of 2020–2021. I like to call that period the “Digital Peak,” when businesses raced to transform digitally in response to the COVID-19 pandemic.

However, as history consistently shows us, big shifts often create new opportunities for those who can identify and align themselves with the forces shaping the future. In this article, I’ll explore how emerging trends across economics, technology, and geopolitics are opening doors for design professionals, including those in UX design, service design, and UX research, and for those driving the product development cycle, like product owners and managers.

Unlike the broad opportunities of the Digital Peak across many industries that needed a quick massive digital transformation, the opportunities emerging now are often more specialized and concentrated within certain industries and…

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